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Can I get a "light?"

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- Nick ReedThere is a new anti-smoking ad in Thailand that has gone viral. In it, a kid goes up to adults who are smoking and ask for a "light". The adults are of course shocked and tell the kid that he shouldn't be smoking because it is bad for him. The kid then ends the exchange by handing the smoker a brochure asking, "You worry about me. But why not worry about yourself".

The ad is stupid. Not because smoking isn't bad for you. It is. But because it is built on the premise that you must be a hypocrite if you tell a kid he shouldn't act out a certain behavior that you, as an adult, do. Well guess what. There are lots of things adults do that kids shouldn't. Driving a car for example. If you see an 8 year old getting behind the wheel of a car with keys in his hands, you are not out of line for stopping him.

Smoking isn't something a person should probably do. But trying to make that point by "catching" them telling a kid he shouldn't either is off the mark.


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