Target Audience: Men 35-54 & Men 35+

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Springfield’s News Talk FM: A Powerful Simulcast of two signals, two audiences

100% Simulcast, 24 hours a day/7 days a week

Broadcast on 104.1FM/1260AM since Fall 2003

Station Description

  • Using the established brand equity of the KTTS 24 Hour News Center, 104.1 FM and 1260 AM delivers expanded coverage on every story.
  • In addition, 104.1 FM and 1260 AM provides breaking local news and severe weather coverage.
  • 104.1 KSGF is the Ozarks’ national news source with updates from Fox News. Plus Local News and Weather from sister station KTTS-FM.
  • KSGF AM/FM delivers expanded, in depth, coverage on local and state news during KSGF Mornings with Nick Reed. Weekdays from 6-9am.
  • All the best-known talk show personalities are on KSGF AM/FM: Glenn Beck, Dana Loesch, Sean Hannity, Mark Levin, Michael Savage, and Ben Shapiro.

Station Positioning

  • “104.1 KSGF – Springfield’s News Talk FM”
  • 104.1 KSGF puts the focus on what’s important to YOU – local news and weather, finances, and the events that shape our world – including background on how those events affect life here in the Ozarks. Depend on it – 104.1 KSGF.

Community Awereness

  • Every election, sample ballots are posted on to encourage voters to get involved
  • Election coverage and political candidate Interviews
  • Every year KSGF airs their charity based program called “Santa’s Angels” to benefit the Boys & Girls Town of Missouri
  • Free Hero’s Breakfast once a month for all veterans that have served in our armed forces during our live morning show broadcast at Bric’s Belgian Waffle & Pancake House in Ozark, MO

Target Audience

  • Primary Appeal: Men 35-54
  • Secondary: Men 35+

Active Customer—High Income
Each week more than 29,000 people listen to News Talk KSGF.**
(**Source: Arbitron Spring 2011 Persons 35-54)

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